Why Kent Businesses Choose a Local Printer Over an Online Print Shop
Ordering print online has never been easier. Upload a file, select a quantity and wait for a box to arrive.
For straightforward jobs, that convenience can be useful. But when print represents your business, the cheapest or quickest online option isn't always the best fit.
For businesses across Kent, working with a local commercial printer offers something different: expertise, flexibility and the opportunity to build a relationship with people who understand both print and the businesses they serve.
Lanes Printers has been part of Kent's printing industry since 1897. Today, from our premises in Broadstairs, we produce commercial print for businesses throughout Kent and across the UK.
So why might a Kent business choose a local printer rather than a large online print shop?
Sometimes you know exactly what you need.
Other times, you know what you want the finished product to achieve but aren't sure about the paper, size, finish or most economical way of producing it.
That's where having an experienced printer to talk to becomes valuable.
Instead of choosing from a fixed list of website options, you can discuss your project with people who understand how different stocks, printing processes and finishing methods will affect the finished piece.
For Kent businesses producing important marketing material, packaging or corporate print, that advice can save time and prevent expensive mistakes.
Online print shops tend to work best when your requirements fit neatly into their standard products.
But businesses don't always need standard print.
Perhaps you want an unusual folded leaflet, a bespoke folder, specialist packaging, a particular paper stock or a job with perforations or other finishing requirements.
At Lanes, our combination of lithographic and digital printing alongside traditional print and finishing knowledge means we can approach projects individually.
If you've been told something can't be printed because it isn't available in an online dropdown menu, it's worth asking us.
Choosing a Kent printer doesn't mean limiting the scale of your project.
Lanes works with businesses and organisations across the UK while remaining firmly rooted in East Kent.
Our history stretches back to 1897, with Lanes having operated in places including Faversham, Herne Bay and Broadstairs during its long history.
Today, production takes place at our Broadstairs facility, giving Kent businesses access to an established commercial printing company on their doorstep.
When you're ordering important business materials, you want the finished product to match your expectations.
Keeping production in-house gives our team greater oversight of the process and helps us maintain consistency between different printed products.
That's particularly useful when your brand appears across multiple materials, such as:
Colour, paper and finishing choices all contribute to how customers perceive your organisation.
Not every Kent business needs thousands of copies of everything it prints.
Digital printing can provide an economical solution for shorter quantities, while lithographic printing is well suited to many larger-volume projects.
Because Lanes offers both, we can look at the individual job and recommend an appropriate approach based on quantity, specification and budget.
This flexibility can be particularly valuable for growing businesses whose print requirements change over time.
Good commercial print isn't always a one-off purchase.
Businesses need new brochures, updated price lists, stationery, event materials, packaging, promotional campaigns and countless other printed items throughout the year.
Working with the same printer over time means your supplier becomes familiar with your brand and requirements.
Instead of starting from scratch every time, you have a team that understands how you work.
From our Broadstairs premises, Lanes Printers is well placed to work with businesses throughout East Kent and the wider county.
Whether you're based in Broadstairs, Herne Bay, Margate, Ramsgate, Canterbury, Faversham, Whitstable, Ashford, Dover, Folkestone, Maidstone or elsewhere in Kent, our team can help with commercial print requirements ranging from everyday stationery to bespoke marketing materials and packaging.
And because we also work with organisations throughout the UK, we're equipped to support Kent businesses whose customers, branches or distribution requirements extend beyond the county.
Lanes has seen printing change enormously since the business was founded in 1897.
The technology may have evolved, but the fundamentals of good commercial printing haven't: quality, attention to detail, reliable service and understanding what the customer needs.
We continue to invest in modern technology while retaining the specialist print knowledge that comes from generations of experience.
Whether you need brochures, business stationery, promotional print, packaging or something a little more unusual, choosing a local printer gives you access to people who can discuss the project with you rather than simply process an online order.
Lanes Printers combines more than a century of Kent printing heritage with modern lithographic and digital production from our Broadstairs facility.
Explore our Commercial Print Services or contact the Lanes team to discuss your next project.
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